DESIGN AND RELEVANCE: HOW TO STAY AHEAD IN THE AGE OF AI
Is the design and creative industry ready for AI?
AI is no longer the future—it’s the present. But as it reshapes the way we create, a bigger question looms: Are we, as designers, prepared for what’s next? For internationally recognized designer Kevin Finn, the answer lies in expanding how we think about design itself.
On December 11th (December 12th AEST), Kevin will join House of gAi founder Anthony Wood in a live discussion titled “Design and Relevance.” Together, they’ll explore how designers can stay ahead in the rapidly evolving world of AI.
As a 2023 finalist for the Australian Book Awards for his book, Brand Principles: How to be a 21st Century Brand, Kevin is renowned for his thought leadership on branding, strategy, and design’s broader cultural impact. This talk will challenge you to think beyond tools and aesthetics, diving into the deeper implications of AI on design, creativity, and relevance.
This isn’t just another lecture—it’s a dynamic, thought-provoking conversation between two design leaders. Kevin Finn and Anthony Wood will tackle some of the biggest questions facing designers in the age of AI, offering insights, challenging assumptions, and opening the floor to YOUR questions.
Topics include:
Why it’s dangerous to think of AI as “just a tool” and how this mindset limits its potential.
Why the current discussion around AI is too narrow—and how designers can think bigger.
Winners and losers in the age of AI: What separates those who thrive from those who get left behind.
The hybrid future of design: How to balance human creativity with AI-driven innovation.
How to expand your understanding of design beyond aesthetics to include cultural, social, and technological dimensions.
🎨 “AI isn’t just reshaping how we design—it’s redefining the very meaning of design itself.”
Interactive Q&A Opportunity:
This discussion is as much about your voice as it is about theirs. Bring your questions, concerns, or ideas to the table, and join the conversation shaping the future of design.
ABOUT KEVIN FINN
Kevin Finn is a designer, author, and advisor whose career began in Dublin with Averill Brophy Associates (now Amp Visual), the studio that has designed all of U2’s album covers. Following this, after serving as Joint Creative Director at Saatchi Design in Sydney, he founded his independent design practice, TheSumOf, in remote Western Australia.
Among other things, Kevin has worked with global brands like SBS and Edward de Bono and was also the inaugural speaker at TEDxBrisbane. Over his career he has explored design’s intersection with social, cultural, political and economic issues. His publication, Open Manifesto, further reflects his dedication to expanding the role of design in addressing complex challenges.
His book, Brand Principles: How to be a 21st Century Brand, recognized as a finalist for the 2023 Australian Business Book Awards, showcases Kevin’s expertise in helping brands adapt to the rapidly changing landscape of the 21st century.
Based in Brisbane, Kevin acknowledges and respects the Turrbul and Jagera Country on which he lives and works, honoring Australia’s First Peoples as the original knowledge holders of the land.
Date: December 11, 2024 (December 12 AEST)
Location: Online (Free for Creative Futures Hub members, VIP access for recordings)
HOW TO JOIN THE TALK
The live event may be over, but the conversation is just getting started!
Join the VIP Creative Futures Hub to:
🎥 Access the full recording of this inspiring talk by Anthony Wood, founder of House of gAi.
💡 Explore exclusive insights on staying creative and relevant in an AI-driven world.
🌍 Connect with a vibrant community of creatives navigating the future of design.
Whether you missed the event or want to revisit key moments, the VIP Creative Futures Hub has everything you need to keep learning, growing, and leading the way in design innovation.
FINAL THOUGHTS:REDEFINING DESIGN WITH KEVIN FINN
As AI continues to transform our industry, the stakes for designers have never been higher. Kevin Finn challenges us to think bigger, expand our understanding of design, and embrace the hybrid future of creativity.
Join this inspiring conversation and discover how to stay relevant, creative, and impactful in the age of AI.
📅 MARK YOUR CALENDAR FOR DEC 11TH (DEC 12TH AEST) AND JOIN KEVIN LIVE.
👉 JOIN THE CREATIVE FUTURES HUB HERE
🎥 CAN’T MAKE IT LIVE? UPGRADE TO VIP FOR RECORDINGS AND BONUS CONTENT.
Let’s create the future of design—together.